• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    P

    Packt

    Advanced Selenium WebDriver and Test Automation

    Skills you'll gain: Selenium (Software), Test Automation, Software Testing, Test Script Development, Test Case, Test Execution Engine, Javascript and jQuery, Automation, Code Reusability, Software Design Patterns, UI Components

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    P

    Pearson

    Practical Windows PowerShell Scripting: Unit 2

    Skills you'll gain: Windows PowerShell, Scripting, IT Automation, Network Monitoring, Scripting Languages, Network Administration, Debugging

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Using Porter’s Five Forces Model for Competitive Analysis

    Skills you'll gain: Competitive Analysis, Business Strategy, Strategic Thinking, Market Analysis, Competitive Intelligence, Case Studies, Corporate Strategy, Customer Analysis, Market Dynamics, Market Opportunities, Strategic Planning, New Business Development, Supplier Management, Entrepreneurship, Leadership

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    Universidad Nacional Autónoma de México

    Negociar con sentido: ¿Competir, colaborar o ceder?

    Skills you'll gain: Negotiation, Game Theory, Conflict Management, Psychology, Decision Making, Intercultural Competence, Cultural Sensitivity, Ethical Standards And Conduct, Social Justice, Empathy & Emotional Intelligence

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Trânsito na Arena Política da Organização

    Skills you'll gain: Resource Allocation, Resource Management, Team Collaboration, Influencing, Empathy & Emotional Intelligence, Relationship Building, Organizational Leadership, Leadership Development, Leadership, Cross-Functional Collaboration, Stakeholder Management

    5
    Rating, 5 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    AI Technologies in Healthcare

    Skills you'll gain: Generative AI Agents, Artificial Intelligence and Machine Learning (AI/ML), Jupyter, LLM Application, AI Integrations, Model Evaluation, Multimodal Prompts, Health Systems, Health Information Management, Data Analysis

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Scrum Alliance

    AI for Product Discovery & Strategy

    Skills you'll gain: AI Product Strategy, AI Enablement, Product Planning, Brainstorming, AI powered creativity, Product Strategy, Agile Product Development, Strategic Thinking, Generative AI, Decision Intelligence, Ideation, Customer Insights, Market Intelligence, Customer Analysis, Market Analysis, Research Reports, AI Integrations, Data-Driven Decision-Making, Forecasting, Scrum (Software Development)

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    AWS Certified DevOps Engineer - Professional

    Skills you'll gain: Amazon CloudWatch, CI/CD, Application Deployment, Cloud Deployment, Serverless Computing, Devops Tools, Application Lifecycle Management, DevOps, Amazon Web Services, AWS CloudFormation, Cloud-Native Computing, Continuous Integration, Infrastructure as Code (IaC), Continuous Delivery, Cloud Development, Containerization, Cloud Applications, Cloud Security, IT Automation, System Monitoring

    Advanced · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    B

    Board Infinity

    Master Financial Analysis & Modeling Fundamentals

    Skills you'll gain: Financial Statement Analysis, Financial Statements, Financial Modeling, Financial Analysis, Working Capital, Business Valuation, Financial Data, Financial Forecasting, Income Statement, Balance Sheet, Budget Management, Forecasting, Business Metrics, Accounting and Finance Software, Cash Flows, Revenue Forecasting, Budgeting, Variance Analysis, Trend Analysis, Spreadsheet Software

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    IntelliJ IDEA Case Study - Stock Management System

    Skills you'll gain: Software Design, IntelliJ IDEA, Object Oriented Programming (OOP), Object Oriented Design, Software Architecture, Java, Java Programming, Integrated Development Environments, Development Environment, Data Structures, Command-Line Interface, Data Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    22 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Adobe

    Intro to Digital Experience and Content Management

    Skills you'll gain: Adobe Experience Manager, Content Management Systems, Content Development and Management, Digital Content, Digital Publishing, Version Control, Web Content, Asset Management, Scalability, Business Analysis

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    The Ultimate SQL Bootcamp: Zero to Hero in 9 Hours

    Skills you'll gain: Microsoft SQL Servers, Database Development, Database Management Systems, Relational Databases, Transact-SQL, Database Architecture and Administration, Data Analysis, Analytics, Data Import/Export, Scripting

    Beginner · Course · 3 - 6 Months

1…814815816…834

In summary, here are 10 of our most popular brand management courses

  • Advanced Selenium WebDriver and Test Automation: Packt
  • Practical Windows PowerShell Scripting: Unit 2: Pearson
  • Using Porter’s Five Forces Model for Competitive Analysis: Coursera
  • Negociar con sentido: ¿Competir, colaborar o ceder?: Universidad Nacional Autónoma de México
  • Trânsito na Arena Política da Organização: Fundação Instituto de Administração
  • AI Technologies in Healthcare: SkillUp
  • AI for Product Discovery & Strategy: Scrum Alliance
  • AWS Certified DevOps Engineer - Professional: Packt
  • Master Financial Analysis & Modeling Fundamentals: Board Infinity
  • IntelliJ IDEA Case Study - Stock Management System: EDUCBA

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok