• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Preview
    Preview
    U

    University at Buffalo

    ADHD: Everyday Strategies for Elementary Students

    Skills you'll gain: School Psychology, Psychological Evaluations, Classroom Management, Teaching, Behavioral Management, Developmental Disabilities, Instructional Strategies, Psychiatric Assessments, Parent Communication, Mental and Behavioral Health, Behavior Management, Positive Behavior Support, Functional Behavior Assessment, Working With Children, Clinical Assessment, Mental Health Diseases and Disorders, Treatment Planning, Child Development, Planning, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.4K reviews

    Beginner · Course · 1 - 4 Weeks

  • S

    Stanford Online

    Game Theory II: Advanced Applications

    Skills you'll gain: Game Theory, Bidding, Social Sciences, Resource Allocation, Economics, Social Impact, Behavioral Economics, Decision Making, Mathematical Theory & Analysis, Revenue Management, Model Optimization

    4.7
    Rating, 4.7 out of 5 stars
    ·
    652 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Emerging Trends & Technologies in the Virtual K-12 Classroom

    Skills you'll gain: Education Software and Technology, Learning Management Systems, Collaborative Software, Digital pedagogy, Teaching, Augmented Reality, Game Design, Virtual Environment, Emerging Technologies, Technology Strategies, Information Privacy, Personally Identifiable Information, Content Management, Social Media

    4.6
    Rating, 4.6 out of 5 stars
    ·
    671 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Pearson

    Monopolistic Competition & Oligopoly

    Skills you'll gain: Game Theory, Advertising, Market Dynamics, Business Strategy, Competitive Analysis, Business Economics, Strategic Thinking, Consumer Behaviour, Market Analysis, Supply And Demand, Branding, Economics, Strategic Decision-Making

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Teach English Now! Lesson Design and Assessment

    Skills you'll gain: Classroom Management, Lesson Planning, Instructional and Curriculum Design, Instructional Design, Pedagogy, Teaching, Instructional Strategies, Curriculum Development, Curriculum Planning, Goal Setting, Student-Centred Learning, Student Engagement

    4.9
    Rating, 4.9 out of 5 stars
    ·
    5.1K reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    U

    University of Alberta

    Indigenous Engagement and Partnership Development

    Skills you'll gain: Cultural Responsiveness, Community Development, Research Methodologies, Relationship Building, Community and Social Work, Community Health, Ethical Standards And Conduct, Data Collection, General Science and Research, Consultative Approaches

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universiteit Leiden

    International Law in Action: the Arbitration of International Disputes

    Skills you'll gain: Arbitration, Diplomacy, Adjudication, Court Systems, Litigation and Civil Justice, International Relations, Conflict Management, Legal Proceedings, Case Law, Law, Regulation, and Compliance, Case Studies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.4K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    Y

    Yale University

    America's Written Constitution

    Skills you'll gain: Court Systems, Case Law, Political Sciences, Public Safety and National Security, Social Studies, Adjudication, Social Justice, Law, Regulation, and Compliance, Public Policies, Governance, Public History

    4.8
    Rating, 4.8 out of 5 stars
    ·
    470 reviews

    Mixed · Course · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Instructional Design and Digital Learning Strategy

    Skills you'll gain: Agile Methodology, Project Planning, Needs Assessment, Instructional Design, Education Software and Technology, Project Coordination, Digital pedagogy, Learning Theory, Communication Planning, Project Management Life Cycle, Pedagogy, Technology Solutions, Project Scoping, Sprint Planning, Instructional Strategies, Stakeholder Communications, Project Estimation, Risk Management, Stakeholder Management, Learning Strategies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    2.8K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Pearson

    Agency, Employment, and Labor Law

    Skills you'll gain: Labor Relations, Labor Law, Employee Relations, Labor Compliance, Immigration Law, Staff Management, Workers Compensation, Law, Regulation, and Compliance, Human Resource Management, Conflict Management, Workforce Management, Commercial Laws, Mediation, Legal Risk, Arbitration, Contract Negotiation, Negotiation

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Houston

    Powerful Tools for Teaching and Learning: Digital Storytelling

    Skills you'll gain: Storyboarding, Storytelling, Digital pedagogy, Visual Storytelling, Content Creation, Media Production, Video Editing, Digital Publishing, Multimedia, Peer Review, Oral Expression, Editing, Music

    4.5
    Rating, 4.5 out of 5 stars
    ·
    252 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Creative Content Creation Toolkit

    Skills you'll gain: Canva (Software), Social Media Content, Social Media Campaigns, Content Creation, Visual Design, Social Media Marketing, Generative AI, Video Production, Content Marketing, Graphic Design, Video Editing, ChatGPT, Marketing Design, AI Workflows, Prompt Engineering, Content Strategy, Animations, Storytelling, Branding, Responsible AI

    4.4
    Rating, 4.4 out of 5 stars
    ·
    412 reviews

    Intermediate · Specialization · 3 - 6 Months

1…868788…597

In summary, here are 10 of our most popular social media marketing courses

  • ADHD: Everyday Strategies for Elementary Students: University at Buffalo
  • Game Theory II: Advanced Applications: Stanford Online
  • Emerging Trends & Technologies in the Virtual K-12 Classroom: University of California, Irvine
  • Monopolistic Competition & Oligopoly: Pearson
  • Teach English Now! Lesson Design and Assessment: Arizona State University
  • Indigenous Engagement and Partnership Development: University of Alberta
  • International Law in Action: the Arbitration of International Disputes: Universiteit Leiden
  • America's Written Constitution: Yale University
  • Instructional Design and Digital Learning Strategy: University of Illinois Urbana-Champaign
  • Agency, Employment, and Labor Law: Pearson

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok