Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Coursera
Skills you'll gain: Data-Driven Marketing, Email Marketing, Data-Driven Decision-Making, Marketing Analytics, Content Optimization, Content Performance Analysis, Campaign Management, Campaign Planning, Email Automation, Test Tools, Analysis, Test Planning, Statistics, Test Data, Statistical Hypothesis Testing, Target Audience, Performance Metric
Beginner · Course · 1 - 4 Weeks
University of Virginia
Skills you'll gain: Usability Testing, Agile Product Development, Usability, User Story, Continuous Delivery, Persona Development, Agile Software Development, Sprint Planning, Peer Review, Agile Methodology, Product Testing, Agile Project Management, Team Performance Management, Team Management, Product Improvement, User Interface (UI), Design Thinking, Customer Analysis, Product Development, Persona (User Experience)
Beginner · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Customer Retention, HubSpot CRM, Email Marketing, Customer Analysis, Customer Relationship Management, Brand Loyalty, Customer Relationship Management (CRM) Software, Customer Insights, Marketing Automation, Customer Engagement, Customer Communications Management, Customer experience improvement, Marketing Analytics, Driving engagement, Personalized Campaigns, Email Automation, Customer Relationship Building, Prioritization, Trend Analysis, Promotional Strategies
Beginner · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Sustainable Business, Global Marketing, Virtual Teams, Business Ethics, Diversity Marketing, Corporate Sustainability, Intercultural Competence, Sustainable Development, Cultural Sensitivity, Cultural Diversity, Environmental Social And Corporate Governance (ESG), Workplace inclusivity, Consumer Behaviour, Ethical Standards And Conduct, Environmental Issue, Market Analysis, Branding, Solution Design, Culture, Business Strategy
Build toward a degree
Beginner · Specialization · 3 - 6 Months
Skills you'll gain: Storyboarding, Wireframing, Information Architecture, Figma (Design Software), User Story, User Experience Design, User Experience, Prototyping, User Interface and User Experience (UI/UX) Design, Layout Design, Interaction Design, Persona (User Experience), User Research, Design Elements And Principles
Beginner · Course · 1 - 4 Weeks
Skills you'll gain: User Experience Design, User Experience, Persona (User Experience), Web Content Accessibility Guidelines, User Story, UI/UX Research, User Centered Design, Design Thinking, User Research, Human Factors, Human Centered Design, Ideation, Competitive Analysis, Solution Design, Persona Development
Beginner · Course · 1 - 4 Weeks
Arizona State University
Skills you'll gain: Business Ethics, Sales Presentations, Meeting Facilitation, Marketing Design, English Language, Business Correspondence, Brainstorming, Ethical Standards And Conduct, Negotiation, Purchasing, Presentations, Product Planning, Telephone Skills, Business Writing, Marketing Materials, Business Communication, Business Planning, Financial Analysis, Communication, Marketing
Intermediate · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Microsoft Excel, Excel Formulas, Spreadsheet Software, Microsoft Office, Microsoft 365
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Excel Formulas, Data Cleansing, Pivot Tables And Charts, Spreadsheet Software, Data Wrangling, Microsoft Excel, Data Analysis, Data Quality, Google Sheets, Data Manipulation, Data Integrity, Data Ethics, Data Entry, Data Import/Export, Data Science
Beginner · Course · 1 - 3 Months

Microsoft
Skills you'll gain: Data Storytelling, Marketing Analytics, Conversion Funnel Analysis, Performance Reporting, Key Performance Indicators (KPIs), Marketing Effectiveness, Power BI, Dashboard Creation, Dashboard, Campaign Management, Data Presentation, Management Reporting, Performance Analysis, Marketing Operations, Business Reporting, Performance Measurement, Business Intelligence, Customer Insights, Return On Investment, Interactive Data Visualization
Beginner · Course · 1 - 3 Months
University of Pennsylvania
Skills you'll gain: Game Design, Project Design, Driving engagement, Social Impact, Drive Engagement, Employee Engagement, Motivational Skills, Positive Behavior Support, Psychology, Behavioral Economics, Marketing
Mixed · Course · 1 - 3 Months

Meta
Skills you'll gain: React Native, iOS Development, Core Data (Software), Restful API, Version Control, User Research, UI/UX Research, Usability Testing, Apple iOS, Jest (JavaScript Testing Framework), Data Structures, Swift Programming, User Interface (UI), Unix Commands, Apple Xcode, Git (Version Control System), Persona (User Experience), GitHub, Mobile Development, Javascript
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months