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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Marketing Strategy for Engineers and Technologists

    Skills you'll gain: Value Propositions, Social Media Marketing, Market Research, Social Media Strategy, Strategic Planning, Search Engine Optimization, Marketing Operations, Competitive Analysis, Data-Driven Decision-Making, Consumer Behaviour, Business Modeling, Web Analytics and SEO, Marketing Psychology, Operations Management, Technical Management, Marketing Management, Digital Marketing, Branding, Google Ads, Forecasting

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    16 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Channel Management and Retailing

    Skills you'll gain: Retail Management, Marketing Channel, Merchandising, Conflict Management, Market Opportunities, Retail Sales, Supply Chain, E-Commerce, Market Dynamics, Vendor Relationship Management, Cross-Channel Marketing, Growth Strategies, Supply Chain Planning, Promotional Strategies, Company, Product, and Service Knowledge, Strategic Partnership, Consumer Behaviour, Customer experience strategy (CX)

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Global Challenges in Business

    Skills you'll gain: Global Marketing, Sustainable Business, Virtual Teams, Business Ethics, Diversity Marketing, Corporate Sustainability, Cultural Sensitivity, Cultural Diversity, Environmental Social And Corporate Governance (ESG), Workplace inclusivity, Intercultural Competence, Consumer Behaviour, Product Development, Market Analysis, Diversity Awareness, Cultural Responsiveness, Sustainable Development, Marketing Planning, Culture, Brand Strategy

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    542 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    P

    Packt

    Orchestrating Experiences: Designing Consistent UX Journeys

    Skills you'll gain: Experience Design, Design Strategies, Service Design, Customer experience improvement, User Experience Design, Customer Engagement, UI/UX Strategy, User Interface and User Experience (UI/UX) Design, Design Research, Customer Insights, Business Analysis, Process Mapping, Cross-Functional Collaboration, Business Strategy, Stakeholder Engagement, Product Strategy, Prioritization, Ideation

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Lean Six Sigma

    Skills you'll gain: Lean Six Sigma, Process Capability, Process Analysis, Process Mapping, Six Sigma Methodology, Lean Methodologies, Lean Manufacturing, Statistical Process Controls, Process Improvement, Quality Improvement, Process Optimization, Operational Analysis, Business Process, Quality Control, Statistical Analysis, Continuous Improvement Process, Analysis, Predictive Modeling, Production Process, Performance Measurement

    4.8
    Rating, 4.8 out of 5 stars
    ·
    948 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    C

    Coursera

    Marketing Analytics: Data Predictions and Dashboards

    Skills you'll gain: Marketing Analytics, Dashboard, Data Visualization, Predictive Modeling, Data-Driven Decision-Making, Data Storytelling, Marketing Strategies, Business Analytics, Marketing, Data Visualization Software, Analytics, Customer Insights, Market Data, Market Research, Data Analysis, Strategic Decision-Making

    3.8
    Rating, 3.8 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    The University of Tokyo

    From the Big Bang to Dark Energy

    Skills you'll gain: Physics, Physical Science, General Science and Research, Science and Research, Scientific Methods, Mathematical Modeling, Chemistry, Scientific Visualization

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.7K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Geneva

    Simulation and modeling of natural processes

    Skills you'll gain: Simulations, Python Programming, Statistical Methods, Numerical Analysis, Mathematical Modeling, Probability Distribution, Mechanics, Physics

    4.3
    Rating, 4.3 out of 5 stars
    ·
    405 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Entrepreneurship I: Laying the Foundation

    Skills you'll gain: Entrepreneurship, Value Propositions, Fundraising and Crowdsourcing, Business Development, Business Modeling, Market Opportunities, Team Building, Market Analysis, Strategic Planning, Resource Management, Customer Analysis, Leadership

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.3K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    W

    Wesleyan University

    Suicide Prevention

    Skills you'll gain: Research, Crisis Intervention, Research Methodologies, Epidemiology, Behavioral Health, Mental Health Diseases and Disorders, Medical Terminology, Psychotherapy, Public Health, Mental Health, Demography

    4.7
    Rating, 4.7 out of 5 stars
    ·
    314 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    D

    Duke University

    Introduction to Machine Learning

    Skills you'll gain: PyTorch (Machine Learning Library), Logistic Regression, Transfer Learning, Reinforcement Learning, Convolutional Neural Networks, Deep Learning, Image Analysis, Applied Machine Learning, Natural Language Processing, Machine Learning, Recurrent Neural Networks (RNNs), Artificial Neural Networks, Supervised Learning, Unsupervised Learning, Python Programming, Computer Vision, Medical Imaging

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.8K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnKartS

    Email Marketing: Automate, Convert & Scale Revenue

    Skills you'll gain: Email Marketing, Lead Generation, Marketing Automation, A/B Testing, Campaign Management, Marketing Strategies, Performance Analysis, Content Creation, Customer Engagement, Driving engagement, Target Audience, Automation

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular market research courses

  • Marketing Strategy for Engineers and Technologists: University of Colorado Boulder
  • Channel Management and Retailing : IE Business School
  • Global Challenges in Business: University of Illinois Urbana-Champaign
  • Orchestrating Experiences: Designing Consistent UX Journeys: Packt
  • Lean Six Sigma: Tecnológico de Monterrey
  • Marketing Analytics: Data Predictions and Dashboards: Coursera
  • From the Big Bang to Dark Energy: The University of Tokyo
  • Simulation and modeling of natural processes: University of Geneva
  • Entrepreneurship I: Laying the Foundation: University of Illinois Urbana-Champaign
  • Suicide Prevention: Wesleyan University

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