• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    Universidad de Palermo

    Felicidad y Políticas Públicas

    Skills you'll gain: Public Policies, Political Sciences, Policy Analysis, Social Studies, Social Sciences, Community Development, Sociology, Surveys

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    K

    Kennesaw State University

    AI for Education (Basic)

    Skills you'll gain: Prompt Engineering, Responsible AI, Generative AI, Google Gemini, Anthropic Claude, LLM Application, ChatGPT, Digital pedagogy, digital literacy

    4.9
    Rating, 4.9 out of 5 stars
    ·
    17 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    2

    28DIGITAL

    Privacy in Europe

    Skills you'll gain: General Data Protection Regulation (GDPR), Case Law, Personally Identifiable Information, Information Privacy, IT Security Architecture, Law, Regulation, and Compliance, European History, Data Governance, Legal Research, Data Security

    4.4
    Rating, 4.4 out of 5 stars
    ·
    97 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    C

    Coursera

    Introduction to Carbon Reduction and Net Zero

    Skills you'll gain: Climate Change Mitigation, Sustainable Development, Environment, Sustainable Technologies, Environmental Science, Sustainability Standards, Corporate Sustainability, Energy and Utilities, Climate Change Adaptation, Environmental Policy, Education and Training

    4.6
    Rating, 4.6 out of 5 stars
    ·
    46 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Columbia University

    Digital Case Method

    Skills you'll gain: Post-Production, Adobe Premiere, Video Editing, Photo/Video Production and Technology, Videography, Digital pedagogy, Video Production, Storyboarding, Course Development, Developing Training Materials, Case Studies, Cinematography, Media Production, Photography, Storytelling, Content Creation, Multimedia, Artificial Intelligence

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Aprendizaje Activo STEM con Simulaciones Interactivas PhET

    Skills you'll gain: Interactive Learning, Education Software and Technology, Design Strategies, Pedagogy, Mathematics Education, Digital pedagogy, Simulation and Simulation Software, Simulations, Interactive Design, Science and Research, Research, Experimentation, User Feedback, Scientific Visualization, Chemistry, Display Devices, Physics, Biology

    4.9
    Rating, 4.9 out of 5 stars
    ·
    777 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    N

    National Taiwan University

    初級會計學一:會計循環與收入認列 (Financial Accounting 101)

    Skills you'll gain: Cash Management, Internal Controls, Revenue Recognition, Accounting Systems, Ledgers (Accounting), Accounting, Financial Accounting, Financial Reporting, Financial Statements, Standard Accounting Practices, Generally Accepted Accounting Principles (GAAP), Accounting Records, Transaction Processing, Accrual Accounting, Bookkeeping, Income Statement, Balance Sheet, Journals

    5
    Rating, 5 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Amsterdam

    Being Smart about Cycling Futures

    Skills you'll gain: Policy Analysis, Visionary, Systems Thinking, Innovation, Creative Thinking, Sustainable Development, Sustainable Systems, Social Justice, Case Studies, Cultural Diversity, Critical Thinking, Emerging Technologies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    11 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free
    Free
    J

    Johns Hopkins University

    Firearm Purchaser Licensing Teach-Out: The Background Check Policy Not Enough People Are Talking About

    Skills you'll gain: Advocacy, Surveys

    3.6
    Rating, 3.6 out of 5 stars
    ·
    22 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Geneva

    Se former à l'égalité

    Skills you'll gain: Disabilities, Diversity Training, Social Justice, Pedagogy, Diversity Awareness, Teaching, Sociology, Diversity Equity and Inclusion Initiatives, Research, Cultural Diversity, Instructional Strategies, Writing, Student-Centred Learning

    5
    Rating, 5 out of 5 stars
    ·
    15 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Geneva

    Violence Against Healthcare

    Skills you'll gain: Healthcare Ethics, Emergency Medical Services, Patient Safety, Health Care, Patient Advocacy, Health Systems, Legal Risk, Community Health, Hospital Experience, Safety and Security, Law, Regulation, and Compliance, Emergency Response, Health Policy, Risk Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    80 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Teaching Writing

    Skills you'll gain: Lesson Planning, Peer Review, Editing, Student-Centred Learning, Teaching, Writing, Writing and Editing, Syllabus Development, Instructional Strategies, Literacy, Student Engagement, Developing Training Materials, Storytelling, Empowerment, Course Development, Mentorship, Language Competency, Creativity, Case Studies, Critical Thinking

    4.5
    Rating, 4.5 out of 5 stars
    ·
    56 reviews

    Beginner · Specialization · 3 - 6 Months

1…939495…441

In summary, here are 10 of our most popular social media marketing courses

  • Felicidad y Políticas Públicas: Universidad de Palermo
  • AI for Education (Basic): Kennesaw State University
  • Privacy in Europe: 28DIGITAL
  • Introduction to Carbon Reduction and Net Zero: Coursera
  • Digital Case Method: Columbia University
  • Aprendizaje Activo STEM con Simulaciones Interactivas PhET: University of Colorado Boulder
  • 初級會計學一:會計循環與收入認列 (Financial Accounting 101): National Taiwan University
  • Being Smart about Cycling Futures: University of Amsterdam
  • Firearm Purchaser Licensing Teach-Out: The Background Check Policy Not Enough People Are Talking About: Johns Hopkins University
  • Se former à l'égalité: University of Geneva

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok