• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    INSEAD

    Web3 and Blockchain in Global Commerce

    Skills you'll gain: Blockchain, Digital Assets, Financial Inclusion, Transportation, Supply Chain, and Logistics, Supply Chain, Governance, Supply Chain Management, Business Transformation, FinTech, Supply Chain Systems, Business Analysis, Market Opportunities, Competitive Analysis, Interoperability, Business Leadership, Strategic Partnership, Emerging Technologies, Strategic Leadership, Market Analysis, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    69 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    T

    Technion - Israel Institute of Technology

    Nanotechnology and Nanosensors, Part1

    Skills you'll gain: Materials science, Semiconductors, Innovation, Emerging Technologies, Biomedical Engineering, Chemistry, Electronics, Electronics Engineering, Laboratory Testing, Analytical Testing, Chemical Engineering

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.2K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    The University of Sydney

    Information & Digital Literacy for University Success

    Skills you'll gain: Critical Thinking, digital literacy, Information Management, Research, Productivity, Data Sharing, Reliability, Organizational Skills, Ethical Standards And Conduct, Identity and Access Management, Intellectual Property

    4.9
    Rating, 4.9 out of 5 stars
    ·
    4.7K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of London

    International Business Capstone

    Skills you'll gain: Financial Statements, Business Planning, Organizational Structure, Financial Analysis, Business Strategy, International Finance, Target Market, Market Research, Global Marketing, Operating Cost, Consumer Behaviour, Cost Accounting, Management Accounting, Market Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    115 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Cost and Economics in Pricing Strategy

    Skills you'll gain: Price Negotiation, Market Dynamics, Product Strategy, Revenue Management, Cost Accounting, Economics, Demand Planning, Cost Benefit Analysis, Consumer Behaviour, Case Studies, Marketing Channel, Customer Analysis, Regression Analysis, Competitive Analysis, Statistical Methods

    4.8
    Rating, 4.8 out of 5 stars
    ·
    691 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    D

    Dartmouth College

    Practical Machine Learning: Foundations to Neural Networks

    Skills you'll gain: Supervised Learning, Bayesian Network, Logistic Regression, Artificial Neural Networks, Machine Learning Methods, Statistical Modeling, Predictive Modeling, Model Evaluation, Statistical Machine Learning, Probability & Statistics, Bayesian Statistics, Deep Learning, Artificial Intelligence and Machine Learning (AI/ML), Machine Learning, Machine Learning Algorithms, Statistical Methods, Artificial Intelligence, Regression Analysis, Classification Algorithms, Statistical Inference

    Build toward a degree

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Copenhagen Business School

    Digital Transformation in Financial Services

    Skills you'll gain: FinTech, Technology Strategies, Payment Systems, Case Studies, Financial Services, Digital Transformation, International Finance, Banking Services, Mobile Banking, Banking, Innovation, Financial Regulations, Business Technologies, Business Transformation, Financial Market, Competitive Analysis, Analysis, Financial Regulation, Business Strategy, Business Analysis

    4.4
    Rating, 4.4 out of 5 stars
    ·
    2K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of London

    Corporate Strategy

    Skills you'll gain: Corporate Strategy, Business Strategy, Mergers & Acquisitions, Strategic Decision-Making, Growth Strategies, New Business Development, Business Valuation, Organizational Structure, Market Opportunities, Resource Allocation, Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.8K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Imperial College London

    Validity and Bias in Epidemiology

    Skills you'll gain: Research Design, Epidemiology, Data Collection, Biostatistics, Research Methodologies, Public Health and Disease Prevention, Regression Analysis, Statistical Analysis

    4.9
    Rating, 4.9 out of 5 stars
    ·
    251 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Blockchain and Cryptocurrency Explained

    Skills you'll gain: Blockchain, Emerging Technologies, FinTech, Market Dynamics, Digital Assets, Cryptography, Technical Analysis, Business Solutions, Business Analysis, Payment Systems, Algorithms, Distributed Computing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    964 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Decentralized Finance (DeFi) Deep Dive

    Skills you'll gain: Loans, Lending and Underwriting, Blockchain, Commercial Lending, General Lending, Derivatives, FinTech, Market Liquidity, Financial Trading, Securities (Finance), Digital Assets, Liquidation, Market Data, Transaction Processing, Asset Management, Arbitration, Portfolio Management, Risk Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    303 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Computational Social Science

    Skills you'll gain: Social Network Analysis, Network Analysis, Data Wrangling, Natural Language Processing, Web Scraping, Social Sciences, Data Ethics, Databases, Artificial Intelligence, Research, Simulations, Data Processing, Big Data, Systems Thinking, Social Studies, Trend Analysis, Data Science, AI Enablement, Research Methodologies, Agentic systems

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.2K reviews

    Beginner · Specialization · 3 - 6 Months

1…949596…338

In summary, here are 10 of our most popular market research courses

  • Web3 and Blockchain in Global Commerce: INSEAD
  • Nanotechnology and Nanosensors, Part1: Technion - Israel Institute of Technology
  • Information & Digital Literacy for University Success: The University of Sydney
  • International Business Capstone: University of London
  • Cost and Economics in Pricing Strategy: University of Virginia
  • Practical Machine Learning: Foundations to Neural Networks: Dartmouth College
  • Digital Transformation in Financial Services: Copenhagen Business School
  • Corporate Strategy : University of London
  • Validity and Bias in Epidemiology: Imperial College London
  • Blockchain and Cryptocurrency Explained: University of Michigan

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok