Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Macquarie University
Skills you'll gain: Time Series Analysis and Forecasting, Forecasting, Model Evaluation, Regression Analysis, Microsoft Excel, Excel Formulas, Trend Analysis, Case Studies, Business Mathematics, Business Metrics, Predictive Modeling, Data Presentation, Statistical Visualization, Graphing, Business Economics, Statistical Modeling, Business Analytics, Decision Making, Process Optimization, Statistical Analysis
Intermediate · Specialization · 3 - 6 Months

University of Maryland, College Park
Skills you'll gain: Stakeholder Management, Product Management, Product Development, New Product Development, Wireframing, Financial Statements, Product Design, User Experience Design, Team Leadership, Prototyping, Competitive Analysis, Commercialization, Product Lifecycle Management, Financial Modeling, Value Propositions, Proposal Writing, Innovation, Target Market, Market Opportunities, Ideation
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Model Deployment, Feature Engineering, PySpark, Data Import/Export, Big Data, Apache Spark, Dashboard, Cloud Services, Cloud Deployment, Apache Hadoop, Apache Hive, Application Programming Interface (API), Jupyter, Data Storage, Data Architecture, Data Quality, Ad Hoc Analysis, Serverless Computing, Applied Machine Learning, Scalability
Intermediate · Specialization · 3 - 6 Months

University of Pennsylvania
Skills you'll gain: Social Impact, Design Thinking, Performance Measurement, Human Centered Design, Sustainable Development, Innovation, Entrepreneurship, Business Modeling, Project Performance, Strategic Thinking, Organizational Structure, Needs Assessment, Growth Strategies, Market Analysis
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Interactive Design, Canva (Software), Layout Design, Digital Design, Information Architecture, Browser Compatibility, Graphic and Visual Design, Typography, Design Strategies, Color Theory, Design Elements And Principles, Quality Assurance
Beginner · Course · 1 - 4 Weeks

Illinois Tech
Skills you'll gain: Responsible AI, Culture Transformation, Innovation, Organizational Change, Design Thinking, Business Transformation, Strategic Leadership, Product Lifecycle Management, Global Marketing, Data Ethics, Entrepreneurship, Business Communication, Artificial Intelligence, Change Management, Organizational Leadership, Business Modeling, Generative AI, AI Product Strategy, Business Strategy, Strategic Planning
Build toward a degree
Intermediate · Specialization · 3 - 6 Months

University of Colorado System
Skills you'll gain: Business Intelligence, Decision Support Systems, Data Visualization, Business Process Management, Data Warehousing, Performance Measurement, MicroStrategy, Business Analytics, Dashboard, Data Visualization Software, Key Performance Indicators (KPIs), Data-Driven Decision-Making, Business Reporting, Data Analysis, Six Sigma Methodology
Mixed · Course · 1 - 3 Months

Skills you'll gain: User Interface (UI), Web Content Accessibility Guidelines, Development Environment, Web Analytics and SEO
Beginner · Course · 3 - 6 Months

Universidad Nacional Autónoma de México
Skills you'll gain: Strategic Marketing, Marketing, Marketing Planning, Market Research, Target Market, Marketing Strategies, Go To Market Strategy, Business Analytics, Product Promotion, Market Analysis, Product Development, Consumer Behaviour, Entrepreneurship, New Business Development, Budgeting
Mixed · Course · 1 - 3 Months

Skills you'll gain: AI Enablement, AI Product Strategy, Information Architecture, Strategic Decision-Making, Enterprise Architecture, Data Analysis, Business Strategy, Business Process Automation, Data Architecture, Artificial Intelligence, Data Collection, Data Integration, Business Technologies, Analytics, Leadership, Innovation, Machine Learning, Data Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Healthcare Ethics, Health Informatics, Machine Learning, Deep Learning, Machine Learning Software, Clinical Informatics, Statistical Machine Learning, Convolutional Neural Networks, Data Preprocessing, Predictive Modeling, Electronic Medical Record System, Machine Learning Algorithms, Recurrent Neural Networks (RNNs), Model Evaluation, Data Analysis
Intermediate · Course · 1 - 4 Weeks

Duke University
Skills you'll gain: Debugging, Java, Algorithms, Java Programming, Program Development, Programming Principles, Statistical Analysis, Software Design, Computer Programming, Data Import/Export, Integrated Development Environments, File I/O, Data Processing, Software Documentation, Data Manipulation, Object Oriented Programming (OOP), API Design, Data Analysis, Software Testing, Problem Solving
Beginner · Course · 1 - 3 Months