• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Free
    Free
    C

    Coursera

    Strategically Build and Engage Your Network on LinkedIn

    Skills you'll gain: LinkedIn, Content Creation, Social Media Content, Driving engagement, Professional Networking, Digital Publishing, Social Media, Relationship Building, Branding, Web Presence, Social Media Strategy, Brand Awareness

    4.5
    Rating, 4.5 out of 5 stars
    ·
    386 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    Universidad Nacional de Colombia

    Caring for the caregivers

    Skills you'll gain: Analytical Skills, Care Coordination, Communication Strategies, Health Care, Needs Assessment, Recognizing Others, Patient Observation, Health Assessment, Organizational Skills, Empathy & Emotional Intelligence

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Geneva

    Le Bien, le Juste, l'Utile. Introduction aux éthiques philosophiques

    Skills you'll gain: Ethical Standards And Conduct, Liberal Arts, Case Studies, Social Justice, Environmental Issue, Philanthropy, Socioeconomics, Social Impact, Political Sciences, Personal Development

    4.8
    Rating, 4.8 out of 5 stars
    ·
    628 reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    J

    John Wiley & Sons

    Talent Acquisition and Onboarding Excellence

    Skills you'll gain: Talent Acquisition, Full Cycle Recruitment, Recruitment Strategies, Recruitment, Interviewing Skills, Employee Onboarding, Talent Pipelining, New Hire Orientations, Talent Sourcing, Human Resources Management and Planning, Talent Management, Human Resources, Applicant Tracking Systems, Job Analysis, Legal Risk, Employee Engagement, Resource Management, Diversity and Inclusion, Law, Regulation, and Compliance

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    É

    École Polytechnique

    Comprendre la France, Advanced French Language & Culture

    Skills you'll gain: Oral Expression, Language Competency, Persuasive Communication, Motion Arguments, Oral Comprehension, Vocabulary, Language Learning, Grammar, Language Interpretation, Translation, and Studies, Culture, Political Sciences, Multilingualism, Liberal Arts, Cultural Diversity, Intercultural Competence, European History, Art History, World History, Science and Research, Social Sciences

    4.8
    Rating, 4.8 out of 5 stars
    ·
    160 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Georgia Institute of Technology

    Take Your English Communication Skills to the Next Level

    Skills you'll gain: Sales Presentation, Presentations, Oral Expression, Sales Presentations, Verbal Communication Skills, Public Speaking, Professional Development, Business Correspondence, English Language, Cultural Diversity, Professional Networking, Intercultural Competence, Communication, Cultural Sensitivity, Business Writing, Professionalism, Communication Strategies, Interviewing Skills, Setting Appointments, Writing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    922 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    R

    Rutgers the State University of New Jersey

    New Technologies for Business Leaders

    Skills you'll gain: Digital Transformation, Customer Engagement, Business Technologies, Customer experience improvement, Augmented and Virtual Reality (AR/VR), Business Transformation, MarTech, Technology Strategies, Business Marketing, Cross-Functional Collaboration, Internet Of Things, Emerging Technologies, Business Ethics, Responsible AI, Customer Retention, Customer Relationship Management (CRM) Software, Augmented Reality, FinTech, Blockchain, Virtual Reality

    4.4
    Rating, 4.4 out of 5 stars
    ·
    457 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Imperial College London

    Introduction to Statistics & Data Analysis in Public Health

    Skills you'll gain: Analytical Skills, Science and Research, Sampling (Statistics), Statistical Hypothesis Testing, Data Literacy, Statistical Analysis, R (Software), Data Analysis, Statistical Software, Statistical Programming, Probability & Statistics, Statistical Methods, Data Analysis Software, R Programming, Statistics, Public Health, Statistical Inference, Descriptive Statistics, Probability Distribution

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.6K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    C

    Chegg Skills

    Workplace Feedback Essentials

    Skills you'll gain: Constructive Feedback, Conflict Management, Recognizing Others, Team Collaboration, Performance Management, Teamwork, Communication Strategies, Verbal Communication Skills, Interpersonal Communications, Collaboration, Active Listening, Communication, Business Communication, Team Management, Professional Development, Leadership, Relationship Building, Emotional Intelligence, Business Relationship Management, Productivity

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    The University of Edinburgh

    Philosophy, Science and Religion: Philosophy and Religion

    Skills you'll gain: Liberal Arts, Research, Discussion Facilitation, Scientific Methods, Social Sciences, Cultural Diversity, Psychology, Sociology

    4.6
    Rating, 4.6 out of 5 stars
    ·
    532 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Comunicación efectiva para el líder actual

    Skills you'll gain: Assertiveness, Interpersonal Communications, Active Listening, Empathy, Drive Engagement, Constructive Feedback, Organizational Leadership, Social Skills, Emotional Intelligence, Leadership, Strategic Communication, Communication, Empathy & Emotional Intelligence, Team Motivation, Business Communication, Internal Communications

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Herbal Medicine

    Skills you'll gain: Drug Interaction, Contraindication, Pharmacology, Patient Education And Counseling, Pharmacotherapy, Medication Therapy Management, Nurse Education, Pain Management, Pharmaceuticals, Patient Evaluation, Respiratory Care, Patient Safety, Health Care Procedure and Regulation, Obstetrics And Gynecology, Medical Science and Research, Safety Standards, Mental Health

    4.9
    Rating, 4.9 out of 5 stars
    ·
    868 reviews

    Intermediate · Course · 1 - 3 Months

1…213214215…595

In summary, here are 10 of our most popular social media marketing courses

  • Strategically Build and Engage Your Network on LinkedIn: Coursera
  • Caring for the caregivers: Universidad Nacional de Colombia
  • Le Bien, le Juste, l'Utile. Introduction aux éthiques philosophiques: University of Geneva
  • Talent Acquisition and Onboarding Excellence: John Wiley & Sons
  • Comprendre la France, Advanced French Language & Culture: École Polytechnique
  • Take Your English Communication Skills to the Next Level: Georgia Institute of Technology
  • New Technologies for Business Leaders: Rutgers the State University of New Jersey
  • Introduction to Statistics & Data Analysis in Public Health: Imperial College London
  • Workplace Feedback Essentials: Chegg Skills
  • Philosophy, Science and Religion: Philosophy and Religion: The University of Edinburgh

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok