Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Model Evaluation, Model Training, Applied Machine Learning, Google Cloud Platform, Cloud Applications, Image Analysis, Cloud Computing, Cloud Storage, Predictive Modeling, Predictive Analytics, Data Import/Export
★ 4.1 (13) · Intermediate · Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Google Cloud Platform, Cloud Storage, Query Languages, Data Import/Export, Analytics, Data Science, Data Analysis
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Time Series Analysis and Forecasting, Data Visualization, Statistical Visualization, Plot (Graphics), Data Preprocessing, Box Plots, Anomaly Detection, Plotly, Exploratory Data Analysis, Data Processing, Descriptive Analytics, Python Programming
★ 4.5 (19) · Intermediate · Guided Project · Less Than 2 Hours
Skills you'll gain: Responsible AI, Data Ethics, HR Tech, AI Personalization, Automation, Employee Surveys, Employee Onboarding, Human Resource Strategy, AI Integrations, AI Enablement, Generative AI Agents, User Feedback, Document Management, ChatGPT, Employee Engagement, Data Analysis
Intermediate · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Peer Review, Data Literacy, Research, Quantitative Research, Report Writing, Analytical Skills, Science and Research, Data Analysis, Research Methodologies
★ 4.9 (7) · Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: MySQL Workbench, Database Design, MySQL, Database Development, Database Systems, Relational Databases, Databases, Database Management, SQL, Data Maintenance, Data Entry, Data Manipulation, Data Analysis, Data Science
★ 5 (11) · Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Databricks, Real Time Data, PySpark, Apache Hive, Apache Spark, Big Data, Data Processing, SQL, Data Manipulation, Pandas (Python Package)
★ 4.8 (43) · Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Regression Analysis, Microsoft Excel, Statistical Hypothesis Testing, Data-Driven Decision-Making, Data Visualization, Business Analysis, Statistical Analysis, Statistical Methods, Spreadsheet Software, Data Analysis, Correlation Analysis, Case Studies, Statistical Modeling, Statistical Inference, Probability & Statistics, Variance Analysis, Data Manipulation
★ 4.8 (15) · Beginner · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Apache Hadoop, Big Data, Apache Hive, Apache Spark, NoSQL, Data Infrastructure, File Systems, Data Processing, Data Management, Analytics, Data Science, Databases, Data Integration, SQL, Query Languages, File I/O, Data Architecture, Data Manipulation, Distributed Computing, Performance Tuning
★ 4.6 (10) · Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Alteryx, Predictive Modeling, People Analytics, Scripting, R Programming, Predictive Analytics, Data Science, Advanced Analytics, Scripting Languages, R (Software), Trend Analysis, Data Preprocessing, Data Integration, Exploratory Data Analysis, Data Manipulation, Data Visualization Software, Data Analysis, Model Evaluation, Employee Retention, Machine Learning
Intermediate · Guided Project · Less Than 2 Hours

Johns Hopkins University
Skills you'll gain: Version Control, GitHub, Git (Version Control System), Data Transformation, Data Science, Data Analysis, R (Software), R Programming, Software Installation
★ 4.7 (107) · Mixed · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Tidyverse (R Package), Data Import/Export, R (Software), Data Wrangling, R Programming, Data Manipulation, Data Analysis, Ggplot2, Relational Databases, Data Transformation, Data Cleansing, Programming Principles
★ 4.1 (13) · Beginner · Course · 1 - 3 Months