Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Data Pipelines, Extract, Transform, Load, Dataflow, Data Processing, Scripting, Google Cloud Platform, Big Data, Scripting Languages, Data Migration, Cloud Storage
Intermediate · Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Data Lakes, Data Warehousing, Data Infrastructure, Cloud Storage, Data Pipelines, Google Cloud Platform, Data Architecture, Extract, Transform, Load, Data Integration, Big Data, Data Storage Technologies, Data Processing, SQL, Scalability
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Value Propositions, Business Strategy, Business Marketing, Strategic Communication, Product Knowledge, Target Market, Market Opportunities, Competitive Analysis, Customer Analysis
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Databricks, Real Time Data, PySpark, Apache Hive, Apache Spark, Big Data, Data Processing, SQL, Data Manipulation, Pandas (Python Package)
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Logo Design, Canva (Software), Image Quality, Marketing Materials, Graphic Design, Creative Design
Beginner · Guided Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Big Data, Analytics, Query Languages, Google Cloud Platform, Data Processing, Data Analysis, Data Integration, Time Series Analysis and Forecasting
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Model Evaluation, PySpark, Apache Spark, Logistic Regression, Predictive Modeling, Applied Machine Learning, Unsupervised Learning, Decision Tree Learning, Predictive Analytics, Random Forest Algorithm, Regression Analysis, Classification Algorithms, Machine Learning Algorithms, Data Pipelines
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Gmail, Authorization (Computing), Google Workspace, Email Security, Data Governance, Cloud Security, Identity and Access Management, Document Management, Data Management, File Management, Enterprise Application Management, User Provisioning, Data Security, Security Assertion Markup Language (SAML), Single Sign-On (SSO), Email Marketing
Intermediate · Course · 1 - 4 Weeks
University of Glasgow
Skills you'll gain: JSON, Data Structures, Computational Thinking, Data Analysis, Data Visualization Software, Scripting, Javascript, Data Processing, Unsupervised Learning, Data Science, Data Modeling, Machine Learning, Computer Programming, Algorithms, Software Development
Beginner · Course · 1 - 4 Weeks

University of Minnesota
Skills you'll gain: Health Disparities, Social Determinants Of Health, Health Equity, Maternal Health, Statistical Software, Box Plots, Data Analysis, Health Policy, Child Health, Socioeconomics, Health Informatics, Statistical Hypothesis Testing, Public Health, Data Visualization, Diversity Awareness, Policy Analysis
Beginner · Course · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: New Product Development, Product Development, Product Design, Design Thinking, Persona Development, Innovation, Prototyping, Market Research, Ideation, Target Market, Product Requirements, Wireframing, Customer Insights
Build toward a degree
Beginner · Course · 1 - 3 Months

Skills you'll gain: Facebook, Target Audience, Social Media Management, Social Media Strategy, Social Media Marketing, Content Strategy, Content Marketing, Goal Setting, Business Development, New Business Development, Live Streaming
Beginner · Course · 1 - 4 Weeks